What You Really Want

Thanks to everyone who took the time to leave us their feedback.

It will honestly help us create the products you really want, and ensure we're delivering a quality experience from start to finish.

Below is a quick snapshot of our community – and a sneak preview of what's coming next.

Turns out, you're an adventurous bunch. 38% most like to escape the city and get out in the wild.

You’re conscientious too. 54% say sustainable design is our most important product feature (just 3% said it was least important to them).

The idea of a Wingback Backpack got more than half of you excited.

While one person (who's so keen they filled out the survey twice) is desperate for us to design a pair of pocket scissors. You never know...

According to our survey your generosity knows no bounds.

More than a quarter of you have purchased one of our designs as a gift for someone else, while 70% have bought one for themselves.

A whole host of you who have bought a Wingback before said you wouldn't improve anything.

One even went as far as writing: "Greatest overall experience buying online and actual product perfection!". Four times, no less.

You're too kind.

For all the generous words, we're aware our delivery process and packaging still has room for improvement. Rest assured, we're on it.

We’re also delighted to say we’re working hard on turning two of your top five product suggestions into reality.

We can’t tell you which ones yet.

But we can give you a sneak preview…

All will be revealed at the end of the month.

Until then, thanks again and if you have anything else you want to get off your chest, you can leave us a piece of your mind here.